Thursday, May 12, 2011

People of Wal-Mart Video . . . Spiritual Successor to Trader Joe's Commercial?

It's definitely filled with less love than all-time classic "If I Made a Commercial for Trader Joe's" -- but this video by Jessica Frech seems to me to sort of be the spiritual successor to Carl Willat's TJs-centric masterpiece. Clever wordplay, visual jokes to go along with it, catchy tune, and DIY aesthetic . . . okay, it's kind of mean, but hard to turn away.

Check it out for yourself below.

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